BA 799 â?? Strategic Management & PolicyIndividual Assignment Weekly Case AnalysesObjectiveA…

BA 799 – Strategic Management & PolicyIndividual Assignment: Weekly Case AnalysesObjective:A key skillset we utilize in this class is strategic analysis – your ability to take and findinformation on a given situation, identifying strategic problems and applying concepts fromclass. Also the ability to write clearly and concisely, filtering out extraneous informationand providing a hard-hitting compelling persuasive argument is important.Content:Each analysis will answer a set of 3 specific questions about the assigned case:1. Framed in strategic terms, what is the essence of the firm/industry problem(s)?2. What is (was, should be) the firm/industry’s (sustainable) competitive advantage?3. What is the solution to the problem(s)? What should the firm/industry do now?In answering each question – Explain and defend your positions clearly! This means userelevant examples and evidence and apply concepts from the textbook readings, classlectures and discussions, and outside sources where appropriate.The best case analyses do not try to create endless lists of problem after problem. Thestrongest analyses focus on one or two specific problems and fully develop and explainthem in detail. The same goes for the other two sections of the analysis. Depth is valuedover breadth. Your analysis should be clear and concise, well-written with well-constructedarguments. Ideally your problem will flow to your discussion of the nature of theassociated competitive advantage which should then flow to your solution ideas.Format:The formatting of this assignment is very specific. Each case analysis will consist of threeparagraphs, one paragraph answering each of the three questions above. Each paragraphshould begin with a bolded topic sentence. This means that the first sentencesummarizes your answer and is to be literally printed in bold font. You do not need torepeat the question – you need to start with your answer to each question.Your total analysis cannot be more than 3 double-spaced pages!Heading info (single-spaced) in upper left-hand corner: Your name, Case # andname, Date.Please use in-text citations and attach a References page for all sources that you use.Plagiarism of any sort earns an automatic zero.Evaluation Rubric:Strategic problem 25%Competitive advantage 25%Solutions 25%Overall writing/format 25%BA 799Rev. 9/20/2013

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