Project Part I: Select Client\/Objective (10 Points)<\/p>\n
Student Name: Jawad Haddad<\/p>\n
Project Scenario:
You are a research analyst at DU Research, Inc., an international research firm serving all industries. The following new product development projects have come across your desks. The Director of Research has asked you to examine each and decide on ONE. <\/p>\n
Download this file as a Word document. <\/p>\n
Choose your topic by placing an X in the \u201cChosen Topic\u201d column. Be sure to only choose a topic that is eligible for this semester. <\/p>\n
Delete the remaining options. <\/p>\n
Submit the completed document via the Assignments link. <\/p>\n
Keep this document handy as the client and research objective\/questions will be the basis for your semester project.<\/p>\n
10 points. Full points awarded if the document is turned in on time with one option indicated.<\/p>\n
Chosen Topic (X)<\/p>\n
Client<\/p>\n
Project<\/p>\n
Research Objective\/<\/p>\n
Research Questions<\/p>\n
Men\u2019s Electric Razor<\/p>\n
Every Man Jack currently offers primarily men\u2019s body care items such as body wash, deodorant, shampoo, skin care items and manual razors.<\/p>\n
We would like to explore the viability of offering a line of men\u2019s electric razors. This would be a new product line for us, so we have much to learn. We need to understand:<\/p>\n
Who are the current players in this market? What is their market share? Which players are most like us in terms of brand identity? Would our target consumers accept an electric razor product from Every Man Jack?<\/p>\n
How are our top competitors pricing their men\u2019s electric razors? What can we expect consumers would pay for an electric razor with Every Man Jack branding?<\/p>\n
What design features could potentially set an electric razor apart from competitor offerings? <\/p>\n
Chosen Topic (X)<\/p>\n
Client<\/p>\n
Project<\/p>\n
Research Objective\/<\/p>\n
Research Questions<\/p>\n
X <\/p>\n
Grocery Pickup + Delivery<\/p>\n
Lyft, Inc. is currently offering low cost rides to grocery stores in some regions. <\/p>\n
However, we would now like to determine consumer interest in Lyft entering the grocery pickup and delivery service market in a potential new Lyft-branded app.<\/p>\n
Before we further develop a prototype, we need help determining: <\/p>\n
The most desirable features to build into the app.<\/p>\n
What we can expect consumers will pay for such a service.<\/p>\n
We\u2019re also interested in learning about the competitive landscape. Who are the players? What is their market share? Is there room for us to enter the grocery pickup and delivery market.<\/p>\n
Chosen Topic (X)<\/p>\n
Client<\/p>\n
Project<\/p>\n
Research Objective\/<\/p>\n
Research Questions<\/p>\n
Consumer Security Camera<\/p>\n
Canon, Inc. would like to determine interest in a consumer-based security camera that would be flexible in terms of placement, including but not limited to monitoring homes, vehicles, mailboxes, personal belongings, etc. <\/p>\n
Before we further develop a prototype, we need help determining: <\/p>\n
The most desirable functions to build into the potential device\u2019s capabilities.<\/p>\n
What we can expect consumers will pay for such a product.<\/p>\n
We\u2019re also interested in learning about the competitive landscape. Who are the players? What is their market share? Is there room for us to enter the personal security monitoring market.<\/p>\n
Chosen Topic (X)<\/p>\n
Client<\/p>\n
Project<\/p>\n
Research Objective\/<\/p>\n
Research Questions<\/p>\n
Streaming Service<\/p>\n
We would like to explore the viability of offering a streaming entertainment service. <\/p>\n
Before deciding if we should launch, we need help determining:<\/p>\n
The competition we\u2019d face. Who are they? What is their market share?<\/p>\n
What content is most desirable for our audience (for example, movies, TV shows, original content, etc.). <\/p>\n
What platform is most desirable (TV, phone, PC, etc.) <\/p>\n
How much consumers would pay for such a service.<\/p>\n
Chosen Topic (X)<\/p>\n
Client<\/p>\n
Project<\/p>\n
Research Objective\/<\/p>\n
Research Questions<\/p>\n
Consumer <\/p>\n
Drone<\/p>\n
Amazon.com, Inc. would like to gauge interest in a consumer-focused drone that could carry small objects, take HD still photos and video as well as provide a variety of other consumer-based entertainment functions. <\/p>\n
Before we further develop a prototype, we need help determining: <\/p>\n
the most desirable functions to build into the unit\u2019s capabilities. <\/p>\n
What we can expect consumers will pay for such a product. <\/p>\n
We\u2019re also interested in learning about the competitive landscape. Who are the players? What is their market share? Is there room for us to enter?<\/p>\n","protected":false},"excerpt":{"rendered":"
Project Part I: Select Client\/Objective (10 Points) Student Name: Jawad Haddad Project Scenario: You are a research analyst at DU Research, Inc., an international research firm serving all industries. The following new product development projects have come across your desks. The Director of Research has asked you to examine each and decide on ONE. Download […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[10],"class_list":["post-107235","post","type-post","status-publish","format-standard","hentry","category-research-paper-writing","tag-writing"],"_links":{"self":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/107235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/comments?post=107235"}],"version-history":[{"count":0,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/107235\/revisions"}],"wp:attachment":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/media?parent=107235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/categories?post=107235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/tags?post=107235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}