{"id":53493,"date":"2021-09-25T20:05:23","date_gmt":"2021-09-25T20:05:23","guid":{"rendered":"https:\/\/papersspot.com\/blog\/2021\/09\/25\/ant-107-create-a-mini-consumer-research-plan-ethenography\/"},"modified":"2021-09-25T20:05:23","modified_gmt":"2021-09-25T20:05:23","slug":"ant-107-create-a-mini-consumer-research-plan-ethenography","status":"publish","type":"post","link":"https:\/\/papersspot.com\/blog\/2021\/09\/25\/ant-107-create-a-mini-consumer-research-plan-ethenography\/","title":{"rendered":"ANT 107 Create a Mini Consumer Research Plan &#8211; Ethenography"},"content":{"rendered":"<p>You may choose any good or service to study that you can reasonably observe and conduct interviews about in a few weeks. In the past, students have studied AirPods, Dating Apps, Ride-Sharing Apps, Starbucks, Chipotle, e-cigarettes, etc. You should pick a product that you have a question about&#8211;such as why so many people use it, why it is so expensive, or why it has become less popular recently. The research plan should include a question, methods section, agenda, and timeline. <br \/>Formulate a research question pertaining to the use\/consumption of your chosen good or service that can be addressed through short-term, small-scale qualitative research methods (observation, individual interviewing, focus group\/group interview, mobile ethnography, etc.). <br \/>Choose a minimum of 3 research subjects. You can interview people you already know but be sure to address how those relationships may impact your research process and findings. <br \/>Set a research agenda and timeline. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>You may choose any good or service to study that you can reasonably observe and conduct interviews about in a few weeks. In the past, students have studied AirPods, Dating Apps, Ride-Sharing Apps, Starbucks, Chipotle, e-cigarettes, etc. You should pick a product that you have a question about&#8211;such as why so many people use it, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[15],"class_list":["post-53493","post","type-post","status-publish","format-standard","hentry","category-research-paper-writing","tag-business"],"_links":{"self":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/53493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/comments?post=53493"}],"version-history":[{"count":0,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/53493\/revisions"}],"wp:attachment":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/media?parent=53493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/categories?post=53493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/tags?post=53493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}