{"id":584,"date":"2020-03-02T13:03:45","date_gmt":"2020-03-02T13:03:45","guid":{"rendered":"https:\/\/papersspot.com\/blog\/?p=584"},"modified":"2020-03-02T13:03:45","modified_gmt":"2020-03-02T13:03:45","slug":"user-interface-design-and-advertising-for-cultural-differences","status":"publish","type":"post","link":"https:\/\/papersspot.com\/blog\/2020\/03\/02\/user-interface-design-and-advertising-for-cultural-differences\/","title":{"rendered":"USER INTERFACE DESIGN AND ADVERTISING FOR CULTURAL DIFFERENCES"},"content":{"rendered":"<h1>1.\u00a0\u00a0\u00a0 research questions<\/h1>\n<p>The aim of this research paper is to answer the next 2 questions:<\/p>\n<h3>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 i.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Are interface design preferences related to the users cultural background?<\/h3>\n<h3>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 ii.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Is there any connection between advertising and user interface design in the process of creating cultural adaptivity?<\/h3>\n<h1>research motivation<\/h1>\n<p>In order to identify a research gap, the following research paper has been used:<\/p>\n<p>CULTURE CENTERED DESIGN: REVIEWS ON CULTURAL FACTORS INFLUENCING INTERFACE DESIGN ELEMENTS<\/p>\n<p><em>Noliza Saidin, Dalbir Singh, Zainul Akramin Mohd Drus<\/em><\/p>\n<p><a href=\"https:\/\/pjsrr.upm.edu.my\/index.php\/pjsrr\/article\/view\/135\/125\">https:\/\/pjsrr.upm.edu.my\/index.php\/pjsrr\/article\/view\/135\/125<\/a><\/p>\n<p>The mentioned paper is related to the main question of my thesis, but its focus is centered on what are the cultural factors that influence how users experience user interface design,\u00a0 while the goal of my thesis will be to analyze how is the cultural background affecting users preferences and actions.<\/p>\n<h1>2.\u00a0\u00a0\u00a0 method<\/h1>\n<p>The strategy used to implement this study is going to be a quantitative analysis method. A survey that will help gather the data around user interactions and behavioral with interface design and advertising. The aim of quantitative research is to evaluate the components of the web user interface based on the user&#8217;s experience in a specific cultural context. To address the research question of turning the theoretical perception of culture into a concrete perspective and being used in the design of the user interface, 2 methods are going to be used. Hofstede&#8217;s method, model of cultural dimensions and Defining web user interface in 5 components with Arron Marcus&#8217;s (2002). Since the research is conducted quantitatively, the samples will be collected electronically without the constraint of the quantity and any other restrictions, the only prerequisite for the participants is to fill out an online questionnaire.<\/p>\n<p>&nbsp;<\/p>\n<h1>3.\u00a0\u00a0\u00a0 timeplan<\/h1>\n<p>The study will be done by one author during the entire process. Stages of the work:<\/p>\n<ul>\n<li>Feasibility studies<\/li>\n<li>Information gathering<\/li>\n<li>Literature reviews<\/li>\n<li>Report writing and result-analysis<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>The research is expected to be finished before the thesis defence which will take place on week 22<\/p>\n<p>&nbsp;<\/p>\n<h1>4.\u00a0\u00a0\u00a0 scope<\/h1>\n<p>Nowadays societies are changing and are becoming more and more multicultural, which means that consumers are spread all over the world. This change is becoming an important criteria when brands create products and when choose how to advertise them. Designers and web applications developers need to create products that can reach to many different cultures simultaneously. But in order to create products that meet the needs of users from different parts of the world, first they need to know what are these cultural factors and how do they influence users understanding and acceptance of the interface design.<\/p>\n<p>I believe that by answering this paper\u2019s main questions, valuable information will be gathered which may be of high interested for different business fields. The focus of this research will be very closely related to the education and program that I\u2019m involved in.<\/p>\n<h1>5.\u00a0\u00a0\u00a0 references<\/h1>\n<p>Interface design for cultural differences \u2013 preliminary study focused on religion differences<\/p>\n<p><a href=\"https:\/\/www.researchgate.net\/publication\/271583871_Interface_Design_for_Cultural_Differences\">https:\/\/www.researchgate.net\/publication\/271583871_Interface_Design_for_Cultural_Differences<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Culture-based user interface design<\/p>\n<p><a href=\"https:\/\/pdfs.semanticscholar.org\/9cac\/ecb8c0e83d3b5e2656b888ec3926a96db564.pdf\">https:\/\/pdfs.semanticscholar.org\/9cac\/ecb8c0e83d3b5e2656b888ec3926a96db564.pdf<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Cross cultural considerations for user interface design<\/p>\n<p><a href=\"http:\/\/www.humanfactors.com\/newsletters\/cross-cultural-considerations-for-user-interface-design.asp\">http:\/\/www.humanfactors.com\/newsletters\/cross-cultural-considerations-for-user-interface-design.asp<\/a><\/p>\n<p>Cultural consideration on user interface design for E-commerce.<\/p>\n<p><a href=\"http:\/\/urn.kb.se\/resolve?urn=urn:nbn:se:hj:diva-45296\">http:\/\/urn.kb.se\/resolve?urn=urn:nbn:se:hj:diva-45296<\/a><\/p>\n<p>CULTURE CENTERED DESIGN: REVIEWS ON CULTURAL FACTORS INFLUENCING INTERFACE DESIGN ELEMENTS<\/p>\n<p><em>Noliza Saidin, Dalbir Singh, Zainul Akramin Mohd Drus<\/em><\/p>\n<p><a href=\"https:\/\/pjsrr.upm.edu.my\/index.php\/pjsrr\/article\/view\/135\/125\">https:\/\/pjsrr.upm.edu.my\/index.php\/pjsrr\/article\/view\/135\/125<\/a><\/p>\n<p>&nbsp;<\/p>\n<h5><span style=\"color: #ff0000;\">WE&#8217;VE HAD A GOOD SUCCESS RATE ON THIS ASSIGNMENT. PLACE THIS ORDER OR A SIMILAR ORDER WITH PapersSpot AND GET AN AMAZING DISCOUNT<\/span><\/h5>\n<p><a href=\"https:\/\/papersspot.com\/Order.php\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-60997 size-full\" src=\"https:\/\/homeworkaider.com\/wp-content\/uploads\/2019\/11\/weer.png\" alt=\"\" width=\"350\" height=\"92\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1.\u00a0\u00a0\u00a0 research questions The aim of this research paper is to answer the next 2 questions: \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 i.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Are interface design preferences related to the users cultural background? \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 ii.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Is there any connection between advertising and user interface design in the process of creating cultural adaptivity? research motivation In order to identify a research [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-584","post","type-post","status-publish","format-standard","hentry","category-essay-writing"],"_links":{"self":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/584","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/comments?post=584"}],"version-history":[{"count":1,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/584\/revisions"}],"predecessor-version":[{"id":586,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/584\/revisions\/586"}],"wp:attachment":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/media?parent=584"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/categories?post=584"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/tags?post=584"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}