{"id":9567,"date":"2021-07-02T12:36:13","date_gmt":"2021-07-02T12:36:13","guid":{"rendered":"https:\/\/papersspot.com\/blog\/2021\/07\/02\/the-marketing-mix-and-the-influence-of-the-target-market\/"},"modified":"2021-07-02T12:36:13","modified_gmt":"2021-07-02T12:36:13","slug":"the-marketing-mix-and-the-influence-of-the-target-market","status":"publish","type":"post","link":"https:\/\/papersspot.com\/blog\/2021\/07\/02\/the-marketing-mix-and-the-influence-of-the-target-market\/","title":{"rendered":"&#8211; the marketing mix and the influence of the target market"},"content":{"rendered":"<p>Identify an innovative product or service that has come onto the market in the past five years: <\/p>\n<p>Identify and describe\u00a0who\u00a0is the target market for this product\/service backed by solid secondary qualitative and quantitative research <br \/>Clarify what are the major individual, group and cultural influences in the buying process for this target market <br \/>Determine what stage in the innovation determination life-cycle the product\/service is likely up to and provide evidence for your hypothesis <br \/>Analyze how the organization designed each\u00a0element of the marketing mix to create brand loyalty to or\u00a0value for the target market you have identified, i.e. in other\u00a0words how does the marketing mix\u00a0create value\/make the product\/service appealing for the\u00a0target market over other such offerings in the same category.\u00a0 <br \/>This is NOT a marketing plan but an analysis of an existing product\/service. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Identify an innovative product or service that has come onto the market in the past five years: Identify and describe\u00a0who\u00a0is the target market for this product\/service backed by solid secondary qualitative and quantitative research Clarify what are the major individual, group and cultural influences in the buying process for this target market Determine what stage [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[15],"class_list":["post-9567","post","type-post","status-publish","format-standard","hentry","category-research-paper-writing","tag-business"],"_links":{"self":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/9567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/comments?post=9567"}],"version-history":[{"count":0,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/posts\/9567\/revisions"}],"wp:attachment":[{"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/media?parent=9567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/categories?post=9567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/papersspot.com\/blog\/wp-json\/wp\/v2\/tags?post=9567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}