Read the Starbucks case study which uses Porter s Value Chain and Five Forces models and a SWOT…

Read the Starbucks case study which uses Porter s Value Chain and Five Forces models and a SWOT analysis to develop strategic recommendations in order to address the following: • Identify how IT could be used as part of the implementation of that recommendation • Discusses how technology to make buying recommendations to customers. • Discuss social networking technologies used by Starbucks. • Discuss e-commerce and mobile technologies that enable companies like Starbucks to expand their reach in the marketplace.

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