Advertising campaign

THIS IS A REVISION
Your bid is for rewriting pages with comments for now. Please, estimate the work to be done and we will reconsider your bid
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THE CLIENT NEEDS THIS:

I need budget details for the campaign
you need to justify it research how much itd be to advertise in the journal’s you named and to print the flyers and just summing those things together gives an estimate (is only one city few journal’s and flyers it certainly wouldn’t come up to 500 milion )
Also I need research on who could possibly have anything to say against the campaign and contingency plans on how you’d handle that
See comments on the paper USE THE PAPER PROVIDED FOR REVISION
some categories I had asked for have not been addressed AT ALL or even mentioned in the paper
BUDGET (I need more than just saying it will be low cost which is not said from research but it’s just copy and pasting what I had said in the file I provided), which EVENTS and associations will it be promoted to and why, which SOCIAL MEDIA and why, CHALLENGES and contingency plans (CRISIS MANAGEMENT) for potential problems and competitors.
these are crucial and need to be adressed


The campaign is to promote Para Taekwondo to disabled kids, further details can be found in the attache doc. The focus is to promote it as a fun activity not necessarily to get into professionalism. The campaign will be ruined in Rome as a pilot city and ruled wider depending on the results.
This is an outline of the brand, market research, strategy, target audience research, bid idea, budget, objectives, the timeline of the campaign and why, which events and associations will it be promoted to and why, which social media and why, challenges and contingency plans for potential problems and competitors.
Each one of these categories needs to be explored and talked about in the paper and presentation.
The paper attached is a sample to be used for the primary ideas to base the campaign on. some of the categories have been touched on so read carefully and do not need to be changed but will still need to be explored into more details.
the big idea and slogan are “the fantastic 5” and “price is what you pay values is what you get or something along those lines, meaning that parataekwondo teaches kids good values worth investing in

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