The final project is a major written work in the topic and format of the student’s interest. The project, which must be approved by the instructor.
The goal of this assignment is to create a document of publishable quality or useful as a practical or scholarly work. Potential final projects include:
An in-depth feature store, news feature story, or investigative piece for a newspaper, magazine, or Web site that incorporates interviews, observation, and research;
An external public relations campaign plan for either a nonprofit or for-profit institution that includes an overview of the campaign, an action plan, and at least three news releases for media use;
An internal public relations campaign plan for use inside a business or institution with at least three news releases and appropriate documents;
A research paper examining a topic in modern or historical media writing and using at least seven sources.
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