Lesson 12: Homework Assignment (Team)

October 1, 2020
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Assignment Overview

As a team, complete the following tasks:

  • Review the assigned questions.
  • Determine how your team will approach the assignment. Remember that both team members should make equal contributions towards completing the assignment; however, “equal” is defined by each team.
  • Develop a response for all of the questions. Note: For problem-based questions, please use Excel as the preferred electronic format for files.
  • Submit assignment by the due date. Late submissions are penalized.
  • Submission format: Respond to each short, essay-type question with a 1-2 paragraph write-up. Each question receives equal points.

This assignment will be graded in three parts. The rubric provided will be used to grade the case analysis portion of the assignment.  There is no rubric for the discussion or the problems, although all discussion posts need to be substantive and the problems should be solved using Excel.  If you have questions or need clarification, please contact me.

Questions

Respond to each of following questions or critical thinking prompts:

  1. What are the key benefits and limitations of an ERP system?
  2. Provide specific examples of businesses that use the following pricing strategies and the benefits each brings to the business:
    • Group pricing
    • Channel pricing
    • Regional pricing
    • Time-based differentiation
    • Product versioning
  3. Explain why some airlines are having financial problems despite the successful use of revenue management techniques.
  4. Assume that Pepsi is considering a strategy of changing the prices of its soft drink products based on the weather (for example, raise prices during hot summer days). Discuss the advantages and disadvantages of this strategy.
  5. Why is it difficult to develop performance metrics for supply chains?
  6. What performance measurements are used in the company where you work (or in a company you are familiar with)?
  7. What performance metrics would you use to evaluate Amazon and its supply chain?
  8. How can the Balanced Scorecard be used to evaluate the company that you work for (or in a company you are familiar with)?

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