Company: TOYOTA
*** Reference Sheet must have Clickable Links***
summarize the Toyota vision and intended marketing strategy. In your summary, include the following components:
Provide a description of the products/services the company offers, its target market, and the general marketing strategy that you would expect to use for that product or service.
Based on the company you selected, describe how you will forecast sales, and explain how you will research and approach the country/target/market.
Describe how culture impacts consumer behavior and marketing.
Explain how global, political, and legal forces will impact the marketing strategy.
Analyze the reasoning behind your financial estimates and include a list of the key elements of your international marketing plan.