Hello,
This is for a reflective essay about Digital Transformation experience in a large corporate organization. Specifically about my experience and most importantly linking my experience back to the content, frameworks, etc identified in the chapter content (see instruction document for chapter content).
This essay is about digital transformation, how we all have higher expectations to companies (i..e we compare everything to Apple/Google/Amazon today), As consumers / customers, we expect 24/7 self-service, anytime anywhere and same day delivery.. Organizations need to adapt or die. Organizations need to become truly agile to react quickly to changing customer behavior, etc.
Concepts to discuss: – Agile Scrum- Design Thinking – Lean Startup – idea > build > measure > learn loop. – The innovators Dilemma – Kaizen – Continuous improvement – building Capabilities, not just projects the benefit of that is teams will build skills and can continuously Improve- 360 degree omnichannel customer experience, for customer service, use of products, purchase, etc. any channel, any time- Big Data – companies need to know their customers. – The human touch: While digital is prevailing these days, and while customer behavior has evolved, the human touch is still very important, that is what can make the difference. – BUILD framework (Bridge, Uncover, Implement, Leverage, Disseminate) from one of the references – Vision and purpose of a company, objectives and goals aligned. Empower people. Try small projects at first.
I have drafted my thoughts in bullet points and have provided a list of references. NOTE: There are 4 books referenced. I made quotes from those books available in appendix so that you have the details.
In addition to the books, please find 14 more references from MIT Management review, Fast Company, Inc.com, Forbes, Harvard Business review, or other articles on scholar.google.com
There are 2 attachments, 1) instructions of the essay with chapter content to provide context for you (incl. guidelines Harvard citing, double spaced rows, aerial font size 12…. and more), and
2) is the template for the essay. The template already includes many notes as well as instructions and notes in red font, as well as comments. Please DO NOT use anything in red font as writing since it is to provide context for you.
Please make sure that everything makes sense, it links back to the theories and frameworks/tools provided in the references
Please ask me anything about the content or points I’d like to make, or if anything is unclear just message me.
It is super important that there is no plagiarism found. This is for hiqh quality work, grammar, style needs to make sense.
This is for 2,000 words, /- 200 words either way allowable. Please make use of all the references provided at least once.
I need super high quality content, so need good research time to read material, etc. for me quality is of importance. I do have many more essays to write, so please keep that in mind, if you do provide great quality, I will approach you again and again and I do give bonus for quality work.
THANK YOU.