Each team will submit an analysis of an industry. This analysis should use the appropriate frameworks and models from Chapter 2 to analyze firms’ external environments.
Do not emphasize a specific firm; emphasize the whole industry. (Airline Industry) （Industries we study）
Maximum of 5 double-spaced pages of text (Times New Roman, 12 pt. font)
Follow all the guidelines of proper writing and reports including the use of introductions, conclusions, and references for your research sources.
The team is permitted an unlimited number of supporting exhibits and appendices.
Part 1 Technological Change
Part 2 Demographic Trends
Part 3 Cultural Trends(The part I am responsible for)
Part4 Economic Climate
Part5 Legal/Political Conditions
Part6 Specific International Events
Introduction
Technological Change
Demographic Trends
Cultural Trends
Economic Climate
Legal/Political Conditions
Specific international events
Conclusion